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Online casinos and sportsbooks require constant analysis in order to improve their performance. That means breaking down vast amounts of data into concise, revealing metrics. Making sense of them is no easy task, but the Business Intelligence module of Slotegrator’s turnkey online casino platform solution helps you make it happen.

GGR, NGR, ARPU, CPFD…the more complicated the term, the more you need to know it to keep track of your online casino’s performance.

That’s why we’ve designed this complete guide to key performance indicators (KPIs) for online casinos and sportsbooks. We group the terms into applicable categories, depending on whether they describe player behavior, financial numbers, or a combination of both.

But knowing all the terms doesn’t get you that far. Without context, they’re just numbers on a screen.

Luckily, the Business Intelligence module in Slotegrator’s turnkey online casino platform solution helps iGaming businesses make sense of all these disparate metrics. By generating charts and graphs that incorporate different metrics and compare different time periods, online casino and sportsbook operators can pinpoint potential problems with laserlike accuracy.

Download our guide to iGaming KPIs to learn more.

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Learn more about iGaming KPIs

Our new guide to online casino and sportsbook KPIs is the last one you’ll ever need. Download it today to get a better handle on your business’s performance.

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Matthew Lobb
Matthew Lobb
Senior Editor
Matthew joined the Slotegrator team in 2019 as a content writer and became Senior Editor for English in 2021. He researches and analyzes industry developments in regulation and technology, as well as the details of how to run an iGaming business. He’s dedicated to providing our readers with up-to-date content of the highest possible quality.
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